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Armstrong joins Vicious Fishing

[ 0 ] September 29, 2010 |

Industry veteran Chris Armstrong has joined Vicious Fishing as National Sales Manager.

Armstrong has almost 27 years experience with a variety of companies within the fishing and outdoors industry. He joins Vicious, a division of JBS Fishing based in Dora, Ala., and will help the company continue to grow in the fishing line, apparel and accessory markets.

“We feel that Chris will be an excellent addition to our sales team, and we look forward to tapping into his wealth of knowledge and experience to help expand the Vicious Fishing brand across all channels of distribution,” said Jeff Martin, President of Vicious Fishing.

Armstrong is a lifelong fisherman, hunter and outdoorsman.

“I am honored to be joining the Vicious family,” he said. “All of the Vicious products are a reflection of the entire staff that shows dedication to the fishing industry. To build top-rate products that sacrifice nothing on quality or performance, yet are affordable to everyone, is a rare feat in today’s market. The brand and the staff are first class, and I am looking forward to helping them grow.”

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